How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 03.07.2025 01:46
Processes
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Product
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Dollar General Sees Greater-Than-Expected Growth as Higher-Income Consumers Seek Value - PYMNTS.com
Good marketing is doing this well.
Perception
Place
My Girlfriend Had a Legendary Sex Life Before Me. No One Will Let Me Forget It. - Slate Magazine
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Price
People
Pharmacy group withholds endorsing CDC's latest vaccine recommendations - AOL.com